Chapter three of, "Don't Make Me Think", talks about designing pages for 'scanning' rather than 'reading'. Basically everyone who goes onto a website scans the page quickly until they find the information that pertains to them personally. In order to make sure they are clicking the right information, there needs to be a clear visual hierarchy on the page. Pages need to be broken down so that they are simple and clear and highlight the most important information first.
Chapter four discusses why we as users like to make 'mindless choices' when clicking around on a page. Basically, keep things as clear and as simple as possible so that the navigator doesn't get confused and leave out any unnecessary parts.
Chapter five goes further into the last statement and discusses leaving out needless words. Keep things concise and to the point. Don't add any "fluff" or "happy talk" to your website. It just takes up space and isn't needed.
Three Links:
No comments:
Post a Comment